Why Would You Want to Be an Author?

In today's marketplace, having credibility is more important than ever. When the consumer is trying to decide between you, and your competitor, it will often come down to who the have more confidence in. In short, the person they see that "The Expert" will most likely get their business.

Being a published author gives you more credibility ( as shown by studies) than having "M.D." or "Ph.D." after your name. Furthermore, if you already have "M.D." or "Ph.D." after your name, the one thing that will set you light years ahead of other M.D.'s and Ph.D.'s, is having a book in your area of expertise.

In the academic world, one of the quickest ways to impress your peers is to be published in a well known journal. If impressing your peers is something that's important to you ( and sometimes this can be important) then getting published in a peer reviewed journal will go a long way. You would do well to keep one thing in mind, however; the general public...the people who will make up the majority who will buy your product or service...they could care less about your article in the "New England Medical Journal of..." It means absolutely nothing to them.

What does matter, however, in the eyes of the general public, is whether you are the author of a book in your chosen area.

Whether you are already an expert and would simply like to increase your credibility, or are not quite yet viewed as an expert, and would like to achieve this status as quickly as possible, getting a book in print and published is paramount.

Be watching for future posts on the importance of this!

Until next time...

Vincent Harris

http://ThatBookYouWantedToWrite.com